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Lead Generation

Find the people
your business should talk to next.

Define the businesses and decision-makers you want to reach. Helmara builds a targeted lead list, cleans the results and gets that audience ready for your next campaign.

Find new leads See how it works
  1. Target
  2. Run
  3. Find
  4. Organise
  5. Enrich
  6. Clean
  7. List ready
  8. Email / Calling / Ads

Start with the target

Describe the audience
you actually want to reach.

Set the kind of companies and people you’re looking for, from industry and location to company size, role and relevant keywords.

Target criteria

Industry
Software
Company size
11 to 50
Location
United Kingdom
Role
Founder / Co-founder
Keywords
B2B SaaS

Your lead run

Set the target.
Let Helmara do the searching.

Configure the audience, choose volume and frequency, then start a lead run. Helmara tracks progress until the list is ready.

New lead run

Target
B2B SaaS founders
Location
United Kingdom
Volume
500 leads
Frequency
One time

Finding leads

0 / 500

Starting…

From results to usable data

Finding a lead
is only the first step.

Helmara turns raw results into a consistent lead list, enriches available contact details where appropriate, removes duplicates and checks suppression rules before the contacts are ready to use.

  1. FoundMatches collected
  2. OrganisedOne clean format
  3. EnrichedContacts where available
  4. CleanedDupes + suppression
  5. ReadyUsable lead list

More useful contacts

Add the details
that make outreach possible.

Where available and appropriate, Helmara can enrich lead records with contact information such as email, phone and LinkedIn details.

Lead record

Ava Morgan

Founder · Northstar Labs

Enriched

Ava Morgan

Founder · Northstar Labs

  • Email ✓
  • Phone ✓
  • LinkedIn ✓

Clean before you use it

Less duplication.
Cleaner outreach.

Before leads become available, Helmara can remove duplicates and check them against suppression rules so the resulting list is cleaner and more useful. Contacts that should no longer be used can be suppressed from future results.

612 Found

Remove duplicates

574 Unique

Suppression check

561 Ready

Ready to work with

A lead list you can
actually do something with.

Search, filter and select contacts from a clean lead list - ready to become an audience for Email, Calling or Ads.

NameRoleCompanyLocationEmailStatus
Jordan LeeFounderNorthwindLondonj·lee@…Ready
Sam RiveraCEOBrightpathManchesters·rivera@…Ready
Casey NgCo-founderOrbit LabsEdinburghc·ng@…Ready
Riley QuinnFounderHarbor AIBristolr·quinn@…Ready
Alex MorganOwnerSummit SoftLeedsa·morgan@…Ready

Keep your audiences organised

Different targets.
Different lists.

Generated leads live in identifiable lists you can select later across Email, Calling and Ads workflows.

  • UK SaaS Founders500 leads
  • Sydney Dental Practices320 leads
  • US Ecommerce Directors740 leads

Know when the run is done

Helmara tells you
when the audience is ready.

When a lead run completes, Helmara can notify you on WhatsApp so you know the list is ready to use. This is a completion notification, not an approval gate.

WhatsApp notification that a lead run is complete

WhatsApp

Helmara AI

Lead run complete.
482 new contacts are ready.

Put your leads to work

Finding the lead
shouldn’t be where the workflow ends.

A ready lead list can feed Email Campaigns, Calling Agent and Paid Ads - so the audience you found becomes the next conversation.

Lead list ready

482 contacts
Email Campaigns Use as campaign audience Then validation · approval · send Calling Agent Use as calling audience Then configure · approve · call Paid Ads Use as campaign audience Then configure · approve · publish

Calling feedback loop

Outreach can update
the lead you found.

When Calling Agent books a meeting or records an outcome, that result can write back to the lead record - without turning Lead Generation into a CRM.

Lead · Ready
Calling Agent
Meeting booked
Lead updated

Keep the pipeline moving

Not every lead search
has to be one-and-done.

For audiences you need regularly, lead generation can be configured to run on a schedule instead of rebuilding the same search manually each time.

Run frequency

  • One time
  • Daily
  • Weekly
  • Monthly

Volume and frequency are set when you configure the run.

Lead generation overview

See your runs,
lists and leads in one place.

Track leads generated, enrichment progress, organised lists and active runs without inventing revenue or conversion claims.

Leads generatedTracked
Leads enrichedTracked
Lead listsTracked
Active runsTracked

FAQ

Lead Generation, answered.

Straight answers from how the Leads specialist actually works.

You can define targeting criteria such as industry, company size, geography, role and relevant keywords.

The results are normalised into a consistent structure, enriched with available contact information where appropriate, deduplicated and checked against suppression rules before becoming a lead list.

Where available and appropriate, lead enrichment can include information such as email, phone and LinkedIn details.

Yes. Lead lists are designed to remain available in Helmara so they can be used as audiences for other workflows.

Yes. A Helmara lead list can be selected as an Email Campaign audience. The Email module then applies its own validation, sender-readiness and campaign workflow before sending.

Yes. Calling Agent can use a Helmara lead list as its campaign audience, and the resulting call outcome can be written back to the lead record.

Helmara's Paid Ads workflow can reference Lead Generation audiences during campaign setup.

The Lead Generation workflow supports configured volume and frequency so repeat lead-generation runs can be scheduled where appropriate.

Ready to find your next audience?

Find the right leads.
Then put them to work.

Tell Helmara who you want to reach and turn the result into a clean audience ready for Email, Calling or Ads.

Find new leads Explore all specialists